Jack White has revealed his inventive and revolutionary new 3-in-1 music video for his latest single "That Black Bat Licorice." The video offers three original films of differing themes that can be interchanged based on viewers' interaction with their computer keyboard or tablet screen. The video trio also draws from the vision of three different directors – James Blagden, Brad Holland and White himself. See below for a listing of directors and the vignettes for which they presided over. View the video from a computer or tablet for the full interactive experience.
Animated video: Directed by James Blagden
Live Action video: Directed by Jack White
Headbang video: Directed by Brad Holland
Diggin’ It – Nicely Done!
Une tuerie!!!!!!! Love it! The Air Violon party is GREAT!!!
And by #3, I mean the live action video – the one you see while holding the 3 key. The headbanging, not so much.
Amazing anazing amazing!! Jack has outdone himself AGAIN. #3 is the best IMO.
And everybody can be part of this, TMR crew, Jack and Jack the Chick comic, and even us. I can’t tell what’s my favorite version, since I can make mine from all of them. Thanks for taking the time to blow our minds.
Nicely done Jack Chick homage in the animated version, by the way.
Its a triptych…. Perfect symmetry in 3-B …. Touched with the madness of the blunderbuss tour single prequel storyline and kissed with the personal narrative and symbolic logic established in Jack’s mind’s eye during the Sixteen Salteens/Would You Fight For My Love while amplilifed by the kick ass rage of the TMR crew who are and have been in overdrive just tryin to keep up with their founding fathers vision …. Definitely on some parallel but we know this all too well…. People B losin hair and shit in this fantastical interactive… A tour de force that shows our best pals in Queens of the Stone Age how its done!!! Top that Ms. Manson and Sir Reznor because your fans will love you for it…. Way to kick out the jams Jack! …£ove !T <3
Always 10 steps ahead of everyone.
Dope
Crazy amazing!! Love that with a touch of a few keys one can create virtually unlimited versions of the video. So fun!!